Randy Steinman


Preston native Randy Steinman spent more than 30 years in radio and television, as an announcer, host and sportscaster. 

He followed in the footsteps of some other notable Preston High School alumni including Brenda Irving and Jeff Hutchison.

“When I was growing up, Preston consisted of about 12,000 people,” said Steinman. When he was 14 Preston joined Hespeler and Galt to form Cambridge. 

His parents were both school teachers — his father was a principal and his mother taught kindergarten.

Randy was the eldest of four. “ We had a fairly uneventful, middle-class upbringing,” he recalled. “I was a typical Canadian kid, playing hockey in the winter and baseball and golf in the summer, so it seemed natural that I wanted to get into a sports-related career. I remember having an interest in the media as early as the age of 12.”

After graduating from Preston High, he entered Conestoga College as one of 25 students accepted annually into what was regarded as one of the top three year broadcast journalism programs in the country. 

“I loved it there,” he said.

By 1985, two years removed from college, he was working in radio because “it was almost impossible for young Canadians to crack into television back then. The industry was still full of people who had entered TV back in the 1950’s, and they weren’t leaving until they retired. 

“On a blind impulse, I sent out 104 of my radio demos across the country. I promised myself I would accept the first offer of a fulltlme sportscaster’s job. Three months later, a News Director named Mike Lapointe asked me to work for him at CFCO NewsRadio. The station was based in Chatham, and was less than an hour from downtown Detroit.”

For six years he worked both sides of the border as the sports reporter out of southwestern Ontario and Detroit.

“It was exhausting,” he said. “Every Monday-to-Friday, I worked a triple split shift throughout the day, and the reported from games on nights and weekends.” 

But his time in Chatham was coming to an end. 

“In September of 1989, I was at Tiger Stadium covering a baseball game between Detroit and the Toronto Blue Jays.”

As chance would have it, sitting beside him in the press box was longtime Kitchener sportscaster Bill Inkol, sports director at CKCO TV.

Eight years earlier Steinman had worked there in radio.

“That evening, Bill and I had a terrific conversation as we caught up on old times. Two months later, he phoned to say he had an opening in his television sports department. He wanted me to apply. I auditioned, got the job, and started working there in December.”

During his broadcasting career he was a familiar voice for Cambridge and KW viewers, as he was for viewers thought southwestern Ontario and southeast Michigan.

During his time as Sports Director of CTV Southwestern Ontario, he covered major sports events on both sides of the border, as well as covering the local sports scene in Waterloo Region.

A broadcasting graduate from Conestoga College, he joined CKCO, the regional network affiliate, in 1989. His move to television followed a six-year stint as a NewsRadio sportscaster, during which time he was a contributor to “Insiders Say” in The Sporting News.

Since 2004, he served as an Administrator for Medialine in Pacific Grove, California, recognized by broadcast media across the U.S. as the premier resource for television news employment. He consults and mentors aAnchors and Reporters throughout the country.

Steinman wanted to write a book since he was seven. As he noted, given that he is a world-class procrastinator, it only took him 41 years to realize his dream.

That book, titled Crowded Maze, highlighted 25 stories about 50 people who were in the right place at the right time.

As Steinman says, the book answers the often asked question: “So how did you rep meet?”

The book is a collection of “How we met”  stories as told by media people from across North America.

Steinman, who lives in Kitchener, has remained connected to his hometown, ensuring coverage of various Cambridge events such as the Cambridge Sports Hall of Fame induction ceremonies. He has also emceed the Cambridge Sports Awards, among other things.

Steinman is married to weekend anchor  of the Weather Network, Sheryl Plouffe.